Thai in HK

Logo Design

2020

Overview:
Designed a logo for a Thai language teaching class in Hong Kong, creating a visual identity that bridges Thai cultural heritage with modern educational branding.

Contributions:
• Developed logo concept combining cultural symbolism with educational messaging
• Created final logo design with multiple format variations
• Established visual identity guidelines for brand consistency

Design Approach:
The logo incorporates the elephant—a revered symbol in Thai culture—paired with a speech bubble element to represent language learning and communication. This combination creates a modern, approachable mark that honors Thai cultural identity while clearly conveying the educational purpose of the brand.

Tools:
Adobe Illustrator

More:
Website: thaiinhk.com
Facebook: Thai in HK 泰文班 • 香港